GUEST SPEAKER - Chelsea Blacker, Managing Director of award-winning SEO and Content agency, BlueGlass. Chelsea has over 10 years experience in the field and knows SEO inside-out. Chelsea has spoken at a range of industry events including BrightonSEO and Searchmetrics.
To get big, you need to get local first. With more and more consumers doing local searches - from their desktops, phones and laptops - it’s more important than ever that you promote and drive your business using a localised search engine optimisation strategy.
1. What local SEO is and how it influences website ranking
2. How to develop a best-practice local SEO strategy
3. How to create great local content and optimize your on-site pages