With a constantly changing retail landscape and ever-evolving shopper trends, it’s more important than ever to understand where exactly your customers are coming from. A great way to do it is by tracking your online and offline conversions and connecting them back to specific customers – find out how you can make multi-channel tracking simple with BRIDGE.
1. How to implement tracking elements for your conversion points
2. How to track both online and offline elements including store locators and phone calls
3. How to interpret the data and strengthen your overall marketing strategy